July 25, 2018
To give our styles memorable (and meaningful) monikers, we took inspiration from the eclectic neighborhoods and streets of Brooklyn. Lauren lived in the Dumbo section of the borough when the brand began, and we’re grateful for the wi-fi and caffeine supplied by local coffee shops as we got started!
Today we’re proud to support the local economy by continuing to make our easy-chic fleece in Brooklyn, where skilled artisans spin sustainable yarn into Dudley Stephens designs. Here’s how we showed our BK love with our style names.
Because...Brooklyn. A bit classic, a touch of edge. Our new bomber reminds us of that bold Brooklyn aesthetic.
All the heritage of this neighborhood’s cobblestone streets and family-owned shops just draw you in (much like our go-to turtleneck).
Organic food markets and “it” restaurants make this ‘hood ever-so-slightly trendy—but still authentic. Like this shorter silhouette.
A Brooklyn Heights street lined with quaint townhomes leading to the pedestrian-friendly promenade, there’s something for everyone here—and in our versatile blazer.