Sustainable From Our Start

On this Earth Day, we’re conscious, more than ever, of the need to do our part—as brands and as individuals. And even though the world is taking a pandemic pause, with some beneficial environmental effects, there’s always more to be done to protect our planet. 

That’s been our ethos from the start: Better fashion, one bottle at a time. As in the recycled bottles that become our beloved products. And in just five years, those bottles will add up to two million bottles that became tops (and outerwear...and joggers) instead of waste.

This is our sustainability story: More fleece. Better fashion. Less waste. More fish in the sea.


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